An SSL certificate is no longer a luxury; it’s an out and out necessity nowadays.
Here are the five key benefits of using an SSL certificate.
1. SSL Protects Data
The core function of an SSL certificate is to protect server-client communication. On installing SSL, every bit of information is encrypted. In layman’s terms, the data is locked and can only be unlocked by the intended recipient (browser or server) as no one else can have the key to open it. While dealing with sensitive data such as IDs, passwords, credit card numbers, etc., SSL helps you protect against the mischievous army of hackers and skimmers. As the data is turned into undecipherable format by SSL, hacker’s skills prove to be an edgeless sword against the unsurpassable encryption technology of SSL certificates.
2. SSL Affirms Your Identity
The second primary task of an SSL certificate is to provide authentication to a website. Identity verification is one of the most important aspects as far as web security is concerned. There is no doubt about the fact that the internet is increasingly deceptive.
3. Better Search Engine Ranking
In 2014, Google made changes to its algorithm in order to give the upper hand to HTTPS-enabled websites. This has been evident in various studies conducted by SEO experts around the world. One such study conducted by Brian Dean, founder of Backlinko.com shows a strong correlation between HTTPS and higher search engine rankings.
Who doesn’t want to be on Google’s first page, right?
4. SSL Helps You Satisfy PCI/DSS Requirements
If you accept online payments, you must know a thing or two about PCI/DSS requirements. To receive online payments, your website must be PCI compliant. Having an SSL certificate installed is one of the 12 primary requirements set by the payment card industry (PCI).
Therefore, SSL is essential—whether you want it or not.
5. SSL Improves Customer Trust
Apart from encryption and authentication, SSL certificates are vital from a customer trust point of view. The easy to identify signs inform the users that the data they send will be secured. And if you’ve installed an OV or EV SSL, they can see your organization’s details. Once they know that you’re a legitimate entity, they’re far more likely to do business with you or even revisit your site.
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SSL/TLS Certificate FAQ's
Secure Sockets Layer (SSL) is a protocol for enabling data encryption and site authentication on the Internet. Credit card numbers, health details and other sensitive information is transmitted only after being converted into a secure code.
The SSL Certificate is valid until your Hosting Plan expires.
eCommerce is revolutionizing business trends giving in a trusted space for customers to deal with sensitive transactions and purchases. Visitors hunt for visual high-sign that proves the website is secured and genuine. Websites with SSL holds a lock icon or a green bar to help visitors understand the authenticity and how well the transactions dealt are protected.
There are 3 types of SSL Certificates catering users based on the level of Trust
Domain Validated certificates (DV) – Domain Validated SSL Certificate does not deal with strenuous validation from the CAs. The certificate does not provide any organizational identity. It is also considered the cheapest type of SSL certificate to get, but poses a high risk on a public website.
Organization Validated certificates (OV) – Organizational certificates builds customer trust over the website. The existence and identity of the organizations are strictly validated for authentication by the Certificate Authorities.
Extended Validation certificates (EV) – Extended Validation Certificates offers more trust and security to the website users. It enhances online transactions and improves customer confidence. Banking websites and other websites that deals with highly sensitive transactions requires an EV SSL Certificate to boost online transactions and enhance customer confidence.
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